Over a very short period of time, Social networks underwent huge transformations, aesthetically and in their purposes to society. Lets take Facebook for example. What was created for College students to reconnect with each other, is now used to post pictures, track life events on timelines, and acts as online classrooms for teachers to post assignments and facilitate discussions between students.
However, Corporate Companies have managed to take this restructuring, and generate public opinions much quicker in order to improve their business practices offered to consumers. Chuck Hamilton,
New Media and Learning Leader for IBM’s 3D Internet Division talks more on how Social Networks allow IBM to reach all of their consumers. He says, "Social networks allow businesses to collaborate with all kinds of people, with diverse backgrounds and different levels of expertise, from locations all over the world. As we rapidly shift to a Global economy, businesses adapt to providing services to different cultures of consumers and different product needs. Thus, integration of Social networks allow this feedback from all over the world to be funneled onto one website.
Many people use Social networks to make up for their lack of Social life. Whether they are unpopular amongst the people surrounding them, or their are denounced "weird" based on societies standards, these networks are used to find commonalities between people and are bases for friendships. A parent notes in a New York Times article that, "
Facebook has for the most part been beneficial to my sons,” Mr. Wilson said. “For Evan, the No. 1 reason is it’s helping him come out of his shell and develop social skills that he wasn’t learning because he’s so shy. I couldn’t just push him out of the house and say ‘Find someone"'. Thus, many are able to express themselves through writing better than they can through face to face conversations.
Nonetheless, everything that is not used in moderation can have a dark side. As we see, Social Networks have led to cyber bullying, suicides, and possible risk of incredible censorship in the future. Sometimes, when people give their opinions to an open network of billions of individuals, feelings are hurt and of course, disagreements occur. This ultimately leads to horrors to sensitive people and poses as an advantage to those that resort to bullying for attention.
I feel that in the future, Social Networks will greatly puncture the basis of real friendships and relationships. Married couples are divorcing over Facebook controversies and most no longer have to talk about their days because they tweet throughout the day anyway! I think this really is hurting our society. If we dont get up and off the internet, we will miss everything that is changing around us. Ignorance is not bliss. There should be a limit of sitting in front of the computer screen or looking at our phones. Moderation is key.